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How to Be More Creative, According to Joseph Gordon-Levitt

How to Be More Creative, According to Joseph Gordon-Levitt

In these socially distant times, Joseph Gordon-Levitt has a message for entrepreneurs and artists alike: You can still come together to collaborate! He’s best known for collaborations on film and TV, where he’s starred in projects like Inception and (500) Days of Summer — but with production schedules halted, he’s been spending even more time with the company he founded in 2010, HitRecord, which has seen a surge of interest. HitRecord began as a production company, but it has evolved into a platform that enables people to launch and join artistic projects. (In August, it won an Emmy and launched a partnership with the ACLU.) “People don’t just post things they’ve made on their own and say, ‘Look what I made,’ ” he says. “People contribute to each other’s projects. It’s a beautiful thing.” Even from afar, he says, there are many ways we can all create together.



Joseph Gordon-Levitt holding a guitar


© Matt Winklemeyer | Getty Images


I imagine you haven’t been on set for a while. What’s it been like?

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I’ve found that during this strange time of quarantine and isolation, it’s been really helpful for me to stay creative — to do something creative every day. But for me, it can be hard to do that alone. Just, you know, staring at a blank page and being like, Now I will write! Right now, I’m going to make a song! That can be tough. I grew up in more collaborative environments, on movie sets or doing shows, et cetera. I really feed off the creative energy of other people.

Related: Why Creativity is Key For The Post-Crisis Rebuild

A lot of people feel the same way, which I’m guessing is why your platform, HitRecord, has seen so much growth.

It’s been a bittersweet silver lining to see people rise

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Matthew McConaughey Opens Up about Raising Creative Kids (They Even Took People’s Cover Photo!)

Matthew McConaughey Opens Up about Raising Creative Kids (They Even Took People’s Cover Photo!)



Gwen Stefani, Matthew McConaughey, Eddie Van Halen, India Oxenberg, Matthew McConaughey posing for the camera: "Being a dad was always my only dream. ... I can’t think of anything being more important," Matthew McConaughey tells PEOPLE


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“Being a dad was always my only dream. … I can’t think of anything being more important,” Matthew McConaughey tells PEOPLE

Matthew McConaughey is no stranger to deftly juggling whatever life throws his way. But like many parents navigating pandemic life, the star has faced the unique challenge of raising his little ones in quarantine.

To McConaughey’s proud delight, Levi, 12, Vida, 10, and Livingston, 8, his with kids wife Camila, 37, have more than risen to the occasion.

“They have doubled down on their hobbies, creative things and parts of themselves I don’t think they would have leaned into if they were back in school,” the 50-year-old Oscar winner tells PEOPLE in this week’s cover story, where he exclusively opens up about his life, his new memoir, Greenlights, and the “awe-inspiring” gift of fatherhood.

Matthew McConaughey on Becoming a Father: I Can’t Think of Anything More Important

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  • For more from PEOPLE’s exclusive interview with Matthew McConaughey and an exclusive excerpt from his memoir, Greenlights, pick up this week’s issue of PEOPLE, on newsstands Friday



Matthew McConaughey holding a sign: Levi Mcconaughey Matthew McConaughey


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Levi Mcconaughey Matthew McConaughey

RELATED: Matthew McConaughey Opens Up About the Importance of ‘Tough Love’ and Saying ‘No’ as a Parent

“One of the assets of this COVID quarantine is they’ve been forced to be more self-reliant. They’ve been forced to create their way out of their boredom,” he says.

One particular passion and skill they’ve honed is photography. “They’re into it — all three [of the kids],” he says. “They’re becoming a production crew. It’s very cool, [and] they’re starting to get kind of good at it.”



Gwen Stefani, Matthew McConaughey, Eddie Van Halen, India Oxenberg are posing for a picture


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matthew mcconaughey

Watch the full episode of People Cover Story: Matthew McConaughey streaming now on PeopleTV.com, or download

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When gym class goes virtual, NJ phys ed teachers have to get creative

When gym class goes virtual, NJ phys ed teachers have to get creative

Meghan Radimer had to get creative. Radimer teaches physical education, and the COVID pandemic has made that particularly challenging since her school’s classes are online.

180 of NJ’s school districts will start the school year fully virtual

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So Radimer has asked her students in the Stillwater Township School District to use household items in their workouts. She had them play golf with a laundry basket and a pair of rolled up socks. There was also the day she orchestrated a rainbow scavenger hunt: Depending on what color item her students found, they would do a different workout. Another fitness challenge asked students to build a shoe tower — if it stood, they did 25 jumping jacks. If it fell, they had to do 10 pushups.



timeline: Jennifer Olawski, a physical education teacher at the Paul Robeson Community School for the Arts in New Brunswick, created this virtual gym with her colleagues for her elementary and middle school students. Students can click different links in the classroom to access lessons or workouts they can do in their spare time. The classroom also features teachers Andrew Novod and Chelsea Buttacavoli.


© Courtesy of Jennifer Olawski
Jennifer Olawski, a physical education teacher at the Paul Robeson Community School for the Arts in New Brunswick, created this virtual gym with her colleagues for her elementary and middle school students. Students can click different links in the classroom to access lessons or workouts they can do in their spare time. The classroom also features teachers Andrew Novod and Chelsea Buttacavoli.

“You’re like a first-year teacher again,” said Radimer, who works with pre-K through sixth graders. “I think back — I graduated in 2007 — and none of this stuff was ever something you would even think about having to plan. I never thought I would have to teach phys ed virtually. But I think everybody is doing their best to figure out how to make it work for the year and for the students, as well.”

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Teachers across the state have been forced to adjust to

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Top 10 books about creative writing

Top 10 books about creative writing

The poet Rita Dove was once asked what makes poetry successful. She went on to illuminate three key areas: First, the heart of the writer; the things they wish to say – their politics and overarching sensibilities. Second, their tools: how they work language to organise and position words. And the third, the love a person must have for books: “To read, read, read.”



a close up of Toni Morrison: Photograph: Jack Mitchell/Getty Images


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Photograph: Jack Mitchell/Getty Images

When I started mapping out How to Write It, I wanted to focus on the aspects of writing development that took in both theoretical and interpersonal aspects. No writer lives in a vacuum, their job is an endless task of paying attention.

How do I get myself an agent? What’s the best way to approach a publisher? Should I self-publish? There is never one way to assuage the concerns of those looking to make a career out of writing. Many labour tirelessly for decades on manuscripts that never make it to print. The UK on average publishes around 185,000 new titles per year, ranking us the third largest publishing market in the world, yet the number of aspiring writers is substantially greater.

Writers writing about writing can become a supercilious endeavour; I’m more interested in the process of making work and the writer’s perspectives that substantiate the framework.

There’s no single authority, anything is possible. All that’s required are some words and an idea – which makes the art of writing enticing but also difficult and daunting. The books listed below, diverse in their central arguments and genres, guide us towards more interesting and lateral ways to think about what we want to say, and ultimately, how we choose to say it.

1. The Hatred of Poetry by Ben LernerAn intellectual meditation on the cultural function

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Piedmont gets creative to stay in game shape

Piedmont gets creative to stay in game shape

PIEDMONT – It’s not often a high school football team will go nearly a month while playing only one football game.

Yet that’s the situation Piedmont is facing. 

The Wildcats (3-1, 1-0 District 5A-2) will play only their second district game at 2 p.m. Saturday when they host Carl Albert. Piedmont has played only once since Sept. 18, its final nondistrict contest against Noble. 

In Week 4, its district opener against Guthrie was postponed only two hours before kickoff. Piedmont had nearly arrived at Jelsma Stadium before turning around. In Week 5, the Wildcats traveled to the panhandle and dismantled Guymon 57-0. Then last week, its game against Western Heights was canceled because the Jets aren’t playing football this fall. 

“The biggest part of it is losing game shape,” Piedmont coach Jeff Hall said. “We’ve been doing a lot of conditioning and making sure, especially on Fridays that we’ve not had games, we’ve run extra trying to simulate some game scenarios.

“But it’s tough. It’s really tough. Being in the boat that we’re in, we really won’t know anything until Saturday whether it’s worked or not.”

Last season, the Wildcats shocked the Titans in Week 5, ending their 40-game win streak at F&M Bank Stadium. 

The challenge that awaits Saturday is similar to last season. Carl Albert (4-1, 2-0) remains stout, but Piedmont, while capable of winning, will have to find its groove quickly. 

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