How did CIMB Become the Most-Awarded Digital Bank in the Philippines?

How did CIMB Become the Most-Awarded Digital Bank in the Philippines?

Since setting foot in the Philippines in December 2018, CIMB Bank Philippines’s main objective is to provide Filipinos the financial freedom for better opportunities through better and smarter choices when it comes to their banking needs. Since then, CIMB Bank has provided innovative solutions for Filipinos to be able to open a bank account digitally via their smartphone in just 10 minutes, along with an easy and straightforward application process for personal loans, both available 24/7 and with instant account opening

Aside from the added convenience, CIMB BANK also offers up to 4% p.a savings interest rate which is amongst the highest in the country, free life insurance, and other value-added partnerships with key brands in the Philippines like GCash, the leading e-wallet in the Philippines, and Bayad Center, the leading payment center in the country.

In just 21 months, CIMB Bank has amassed nearly 3 million customers making it the fastest growing digital bank in ASEAN, with 30% of the customers having CIMB Bank as their first bank account. This further drives the nation-building agenda of financial inclusion and giving more Filipinos access to a banking relationship that is simple, easy, and convenient. Further, CIMB Bank has accumulated 21 awards in just 21 months, proving that CIMB Bank’s goals are welcomed by Filipinos.

“Each of these milestones strengthens our resolve in changing the Philippine banking landscape and giving value to the citizens of this nation. We are grateful and humbled by the overwhelming support from all Filipinos and this makes us want to work even harder to continue to bring more value through meaningful solutions to the unbanked and underbanked with our easy access to simple and convenient digital banking. Also with our digital banking platform strategy, working with GCash, Bayad Center, and many others, we are able to bring banking closer to our customers as we provide Filipinos solutions to meet their everyday banking needs. We absolutely happy to be leading the change in the banking landscape and we are even happier to see many other banks taking our cue and are now following our lead to bring better banking experience to the nation” CIMB Bank Philippines CEO Vijay Manoharan said.

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