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Amazon just quietly killed its most recent game, ‘Crucible’

Amazon just quietly killed its most recent game, ‘Crucible’

  • On May 20, Amazon launched “Crucible,” a major online multiplayer video game intended to compete with the likes of “Fortnite.” Amazon had been working on the game since at least 2014.
  • “Crucible” was Amazon’s latest attempt to push into the lucrative video-game industry.
  • One week after launch, with fewer than 5,000 players on average, the game dropped off the charts. One month later, Amazon pulled the game from availability and put it back into “closed beta,” a term used in game development to signify a game isn’t complete.
  • Now “Crucible” is being killed. “Ultimately we didn’t see a healthy, sustainable future ahead,” a post on the game’s blog published Friday said, adding, “We’ll be discontinuing development on ‘Crucible.'”
  • Visit Business Insider’s homepage for more stories.

Did you know that Amazon, the biggest company in the world, launched a big-budget video game this year?

The game is called “Crucible,” and you could be forgiven if this is the first you’re hearing about it. Despite being free to play and available on the world’s largest gaming platform, Steam, “Crucible” quickly came and went from the top-100 chart.

One week after it launched in late May, the online multiplayer game had fewer than 5,000 players on average — a major issue, given that it was intended to compete with the likes of “Fortnite” and “Valorant.”

In late June, Amazon pulled the game from digital stores and put it back in “closed beta,” a game-development term that means a game isn’t complete. And in a blog post published Friday night, it killed “Crucible.”

“Ultimately we didn’t see a healthy, sustainable future ahead,” the post said, adding, “That evaluation led us to a difficult decision: We’ll be discontinuing development on ‘Crucible.'”

Any purchases that players made within the game can be refunded, and the ability

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